Just what does it take to get an effective radio commercial on the air? Is it a great voice? Is it a message that is easy to remember? Is it an offer that you can’t refuse? The answer to all those questions is quite simple. A resounding YES, YES and YES.
Radio commercials first need to have an appeal factor that makes them stand out and captures the attention of the listener. Once the attention has been gained, there needs to be a clear message. The message needs to be followed by a powerful offer from the business. This needs to be good, not just “we have the best selection” or “take 10% off everything”. It needs to be something that the target listener of the commercial finds very hard to turn down.
If all three elements are in play at 100% – you have an effective radio commercial on the air. If one of the elements is coming weak, the chances of success serious dwindle.
So what would a consumer consider a good offer? How do you clearly communicate it? What type of “attention getting strategies” work in a radio commercial?
The answers to those questions are unique to each and every business. If you would like to discuss your goals for bringing in more customers to your business, feel free to give my radio commercial creation firm a call. I would be happy to discuss ideas with you free of charge. You can reach me at . Or visit Best Radio Commercials website.
Just as you know your business inside and out – I know the world of writing radio commercials inside and out and would be happy to help you put together an effective message that drives customers through your door. I look forward to hearing from you… And who knows… you may be hearing from me on your drive home from work today when listening to the radio.
An effective marketing plan starts with an experienced marketing team. If you have any questions about TV Advertising or Radio Advertising call me anytime - (231)468-9972 or email us here. Or visit http://www.bestradiocommercials.com . My company has been one of the most trusted names in Television Advertising and Radio Advertising for years.
An effective marketing plan starts with an experienced marketing team. If you have any questions about TV Advertising or Radio Advertising call me anytime - (231)468-9972 or email us here. Or visit http://www.bestradiocommercials.com . My company has been one of the most trusted names in Television Advertising and Radio Advertising for years.
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