Radio Commercials that are effective


Just what does it take to get an effective radio commercial on the air? Is it a great voice? Is it a message that is easy to remember? Is it an offer that you can’t refuse? The answer to all those questions is quite simple. A resounding YES, YES and YES.
Radio commercials first need to have an appeal factor that makes them stand out and captures the attention of the listener. Once the attention has been gained, there needs to be a clear message. The message needs to be followed by a powerful offer from the business. This needs to be good, not just “we have the best selection” or “take 10% off everything”. It needs to be something that the target listener of the commercial finds very hard to turn down.
If all three elements are in play at 100% – you have an effective radio commercial on the air. If one of the elements is coming weak, the chances of success serious dwindle.
So what would a consumer consider a good offer? How do you clearly communicate it? What type of “attention getting strategies” work in a radio commercial?
The answers to those questions are unique to each and every business. If you would like to discuss your goals for bringing in more customers to your business, feel free to give my radio commercial creation firm a call. I would be happy to discuss ideas with you free of charge. You can reach me at 231-468-9972 . Or visit Best Radio Commercials website.
Just as you know your business inside and out – I know the world of writing radio commercials inside and out and would be happy to help you put together an effective message that drives customers through your door. I look forward to hearing from you… And who knows… you may be hearing from me on your drive home from work today when listening to the radio.
An effective marketing plan starts with an experienced marketing team. If you have any questions about TV Advertising or Radio Advertising call me anytime - (231)468-9972 or email us here. Or visit http://www.bestradiocommercials.com .  My company has been one of the most trusted names in Television Advertising and Radio Advertising for years.

Radio Commercials that Work Better than Others


Radio Commercials are all around us. I mean think about it… in the waves that are flowing through the air right now… there are probably dozens of them playing right now, and even flowing right through us. If you’re one of the lucky ones who can pick up “radio waves” in your brain, you get to hear them whenever you want. The rest of us are forced to use a tuner of some sort.
Although think about it… Who actually “wants” to hear a radio commercial? Probably not too many people, however every day we do listen to radio commercials. The ones that we remember… not many – simply because so many do not stand out. But the ones that do… these are pure gold for the companies behind them. A memorable radio commercial can bring in hoards of business in the form of new customers.
An effective marketing plan starts with an experienced marketing team. If you have any questions about TV Advertising or Radio Advertising call me anytime - (231)468-9972 or email us here. Or visit http://www.bestradiocommercials.com .  My company has been one of the most trusted names in Television Advertising and Radio Advertising for years.

Radio Advertising and its Effects


Radio Advertising. Ask around, and you will find a mixed bag of emotions and thoughts. Some will say “ITS AMAZING… IT drives in LOADS of business”. Others will say “I tried it once and quit”. How could there be such variance of opinion on a topic if say both people ran businesses that were virtually identical? What did one do that the other didn’t? Is it all luck?
Just as a doctor needs to ask questions to diagnose a problem, we need to look at what each business did different to identify what went well and what went wrong.
I would venture to say that one business invested in frequent air-plays on a radio station that had high listener-ship with their target customers and had a professionally produced commercial that was creative, to the point and made a compelling offer.
The other, I would venture to guess has one or a combination of the following problems. A message that was off target, audio that was NOT professionally produced – making the business sound cheap and un-trustworthy, air-times on a radio station that did not cater to that businesses target clientele and/or very infrequent air play.
But how much is enough when it comes to air-play? What should a professional radio commercial sound like? What radio station best reaches your target clientele? Just as you know your industry inside and out, I know mine and would be happy to help you fill in the answers to these questions, and any other questions you may have about the industry.Radio Advertising isn’t right for everyone, but for many it can be like striking gold if done right.
An effective marketing plan starts with an experienced marketing team. If you have any questions about TV Advertising or Radio Advertising call me anytime - (231)468-9972 or email us here. Or visit http://www.bestradiocommercials.com .  My company has been one of the most trusted names in Television Advertising and Radio Advertising for years.